Tales from the war in Afghanistan

 

Tales from the war in Afghanistan
    by Maj (ret'd) CORNELIU E. CHISU, CD, PMSC,
FEC, CET, P. Eng.
Former Member of Parliament
Pickering-Scarborough East
   The military Canadian mission in Afghanistan officially ended in May 2014. There are many memories of it and we always will remember the sacrifices made by the 158 comrades fallen. As I was deployed in 2007 at the beginning of the most violent phase of the war I remember with pleasure working with the Afghani people on the Kandahar base.
The evolution of the situation in Afghanistan and the new political events there with the Taliban rising again it is important that we think about these people who helped our mission with dedication and do something for them and their families.
As Afghanistan is on the brink of descending into a civil war we should set out to rescue those Afghans who worked with Canada's diplomats and soldiers before Taliban assassins find them and kill them. We should have envisaged a prospective of this, when Hamid Karzai, Afghanistan's first president after 9/11, who was forever pleading with the Taliban, his "brothers," his fellow Pashtuns, his "sons of the soil," to talk peace. However, you cannot make peace with mass murderers, as history has repeatedly shown.
The surviving leaders of the resistance during the dark Taliban years warned loudly and often that any effort to reconcile with Mullah Omar's mass murderers would end in disaster and here we are.  Unfortunately their warning fell on deaf ears of politicians who might have done something about it. Down through the years as I followed the events after my deployment there among Afghans, the woolly idea of peace talks was dismissed time and again as a dangerous folly.
The Afghani diaspora have said so, as many Afghani associations and especially Afghani women's associations have expressed their deep concern about dealing with the Taliban for peace. Burhanuddin Rabbani, who headed up Afghanistan's High Council for Peace before the Taliban assassinated him, also said so.
But the unfortunate wisdom in the NATO capitals purported to know better as well as former U.S. president Barack Obama who thought he knew better. Even former President Donald Trump, thought that a peaceful reconciliation between Ashraf Ghani's tenuously democratic government in Kabul and the Taliban's Islamic Emirate, comfortably domiciled in Quetta, Pakistan would be possible.  So the US has bet on the wrong horse again, because the Taliban, supported covertly and sometimes quite openly by Pakistan, has taken a step by step operation to recover the lost territories and influence. Pakistan is a principal participating factor in this equation, but nobody seems to take this into consideration.
President Joe Biden proceeded into this fantasy world with a determination that anticipated a full American withdrawal by September 11 of this year, which quickly accelerated to the objective of having American troops out before the end of the summer, and all NATO forces out with them.
It is clear now that when the foreign forces leave the country without bringing about a positive change in the security, the situation will unfold as predicted. First there will be a civil war and regional instability, and then the Taliban will rule again.
It was known that training more than 300,000 Afghan soldiers and police was never going to be enough as the rule of the Taliban has already been extended over much of the country. The Taliban have taken control of most of Afghanistan's border posts and a bloody civil war is already in the offing.  So that is the reason that Ottawa should continue to set out to rescue those Afghans who worked with Canadians and a network of military veterans who were left behind after 2011 now that the Taliban are closing in.
In 2011, when the last Canadian troops finished their combat operations, a special federal program had allowed about 800 interpreters to emigrate and settle in Canada. But many were left behind.  As the situation in Afghanistan is deteriorating at a rapid rate, the first planeload of Afghan refugees who supported the Canadian military mission in Afghanistan has arrived in Canada. It is the first of a number of flights that the government is promising to spirit refugees out of Afghanistan as the resurgent Taliban retakes control of some districts in the country following the withdrawal of American troops.
The government last month announced a special program to urgently resettle Afghans deemed to have been "integral" to the Canadian Armed Forces' mission, including interpreters, cooks, drivers, cleaners, construction workers, security guards and embassy staff, as well as members of their families. Applicants must still meet all the usual admissibility requirements, including security, criminal and health screenings.
In a statement last week, Immigration Minister Marco Mendicino, Foreign Affairs Minister Marc Garneau and Defence Minister Harjit Sajjan said the government is working "around the clock" to identify eligible individuals. "The government has been seized with the urgency on the ground and is working as quickly as possible to resettle Afghan nationals who put themselves at great risk to support Canada's work in Afghanistan," the ministers said.
They said a team is on the ground in Afghanistan to help Afghans submit applications and provide the necessary documentation. "We are doing everything we can to get every Afghan refugee out as swiftly as possible but we recognize that the security situation can change rapidly."
Hoping for the best for the people who helped Canadians in Afghanistan, we should however never forget our fallen Canadians who fought there for democracy.

Long-term survival after heart attack

 

Long-term survival after heart attack

W. Gifford-Jones, M.D. and Diana Gifford-Jones

Diana Gifford-Jones: You were 74 when a coronary attack nearly killed you. A short time later you had a coronary bypass. Readers often ask what you have done to prevent another coronary for so long?

W. Gifford-Jones, MD: I have no single answer. I’m convinced it’s been a combination of factors.

Diana: What’s your personal routine for heart health?

G-J: I was lucky to interview Dr. Linus Pauling years ago. He believed that heart disease is partially due to a deficiency of vitamin C. This causes microscopic cracks in the inner lining of arteries. A blood clot results with possibility of death. I didn’t want to pop handfuls of vitamin C tablets, so I formulated Medi-C Plus, a powder form of C in combination with lysine, and I’ve been taking 10,000 milligrams (mg) for 24 years without using cholesterol lowering drugs. Many doctors disagree with my approach. But even if doctors insist on CLDs, adding vitamin C in combination with lysine is a good idea. Since vitamin C is water soluble and therefore lost in urination, it should ideally be taken three times a day.

Diana: Should everyone be taking such a high dose?

G-J: Only those who have suffered heart attack or are at high risk. For others, 2,000 mg twice a day is a good prevention strategy. Why? Because long-term high doses of C keep the inner lining of arteries “rubbery” and help prevent the build up of blockages. If high doses of C result in diarrhea, cut back on the dosage, as bowel tolerance varies from person to person. Be patient to find the right balance. Remember, it’s better to sit on the toilet than to lie under a tombstone.

Diana: Dr. Sydney Bush, a U.K. ophthalmologist, showed that over many years of use, high doses of vitamin C reversed hardening of arteries. Sample retinal images of his patients are posted on our website. What else do you take to protect your health?

G-J: I take 500 mg daily of magnesium – nature’s natural vasodilator that helps to expand arteries. Narrowed arteries cause a lack of oxygenated blood to various organs creating a pile of trouble such as Type 2 diabetes, all its complications, and eventually coronary attack.

Diana: You’ve also been taking one tablet of NEO40 daily for years. Why?

G-J: Nitric oxide is produced by the inner lining of arteries, but production gradually decreases with age. I take NEO40 to keep arteries healthy and decrease my risk of another coronary attack.

Diana: Any others?

G-J: Actually, several more. I take natural vitamin E. I recall a 70-year-old patient who stopped playing tennis due to leg pain from poor circulation. After supplementing with 1,200 mg a day he was back playing tennis in two months. Vitamin E increases the oxygenation of blood cells.

Diana: You and I recently took an Omega 3 blood test revealing ratios of good and bad fatty acids in the body.

G-J: Omega 3 EPA and DHA fight inflammation while omega 6 fatty acids cause inflammation linked to heart attack. Studies show 97 percent of Canadians have poor ratios. A U.S study showed similar results. Researchers also found a stunning 90 percent of those taking fish oil supplements did not score well as they are hard to absorb. But Canadian researchers have developed a fish oil called MaxSimil contained in Certified Naturals Clinical Omega3X. It’s three times more soluble than standard fish oil supplements, and that’s why I’ve recommended it and take it myself.

Diana: You are in your 98th year, and it’s been 24 years since your coronary attack. Some luck, yes. But you couldn’t have done it without a healthy heart. Keep on ticking!

For comments, contact-us@docgiff.com.

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Dollars and Sense

 

Dollars and Sense

Q What advice would you have for a retired couple who twice came to the financial aid of their adult son? The first time he was laid off and unable to make payments. The second time he racked up another bill, could not make payments, and came to us after a court date was announced. He is married with three children. I would never have thought he would take money and just stop making payments, after making just two. This situation has totally wrecked our relationship. Now we don’t speak or communicate at all. Because we trusted him 100%, the loan was done with no more than a handshake and a promise of regular payments each month. The money amounts to a little over $12,000, and we can make it either way. It’s more that he has broken his word to us. That hurts more than the money. I have a feeling he has more bills and the biggest problem is his wife. For some reason, she never warmed up to us. I will put it this way. Several times since they married there have been run-ins, most often because of something taken wrong in a conversation. But we have never intentionally said or done anything to cause distress or harm. If something could be taken wrong, that’s how she takes it.

The last time I spoke to my son, he thought his wife was making monthly $250.00 payments to us, and I had to inform him it was simply not true. I made him promise to speak with his wife and call me back. I have not heard from him since. We are far from perfect, but we always try to do what is right. If I ever get to the point when I feel there is nothing to lose, I might take him to small claims court. I don’t believe he is happy about this situation. He twice needed money, and both times we were there for him. He also knows that both times he gave his word to make good on the debt. I guess he will have to live with that every time he looks in the mirror. Most of all, I hate not seeing our grandson, and I fear that isn’t going to change. I’m sorry for dumping my troubles on your lap. Royce

A Royce, an old nursery rhyme says, “Peter Peter Pumpkin Eater had a wife but couldn’t keep her.” Your son may have a wife he can’t keep because he doesn’t have enough money to satisfy her. But he wants to keep her, even to the point of damaging his relationship with you.

He thought she was making payments to you, but she wasn’t. Our surmise is that your son is in worse financial shape than you know.

Perhaps his wife’s dream of white picket fences must be fulfilled without regard to their income. Perhaps she handles the money in order to conceal things from her husband. Perhaps she causes problems because she is the problem. Our suggestion is this. Do not go to court. You don’t want to alienate your son. Also, don’t lend him any more money. We suspect your son didn’t call you back because there was nothing he could say. “We don’t have the money. My wife lied to me. I don’t know what to do.” But he can’t make himself say that. He may be too embarrassed to talk to you because he finds the problem insoluble.

For now, leave the ball in his court. Behave normally. Send the normal birthday cards and gifts. Make customary plans for Thanksgiving and Christmas. Remain open so that he can come to you in every way but financially, and cut your losses at $12,000. If they go into bankruptcy, they go into bankruptcy. Some parents lose a son to illness, some to an accident, some to a wife. Growing up it appears you had a good relationship with your son. Now he must grow up a little more and learn to deal with money, and his wife, in a realistic way. The wisest course is to be open to him, if and when he comes to understand that.

Wayne & Tamara write: Directanswers@WayneAndTamara.com

Job hunting is a selling process. Those who embrace this job search truism shorten their job search

 Job hunting is a
selling process. Those
who embrace this job search truism shorten their job search
By Nick Kossovan
Job hunting is a selling process. Those who embrace this job search truism shorten their job search.
There are two basic selling processes:
-Transactional
-Solution-based
 
In transactional selling, the salesperson has limited options. Basically, they're offering an inventory of products from a catalogue and negotiating a price (usually based on volume), payment, and delivery. Solution-based selling is more complicated. In a solution-based selling scenario the seller focuses on a specific issue or problem the customer faces and suggests corresponding services or products to solve that issue and customizes their offering accordingly.

Applying to a job posting, or a job opportunity you uncovered through networking, is comparable to solution-based selling. Keep this in mind as you write the second paragraph of your cover letter.
 
After telling the reader, in the opening paragraph of your cover letter, you're the ideal candidate for the job, you must prove it; otherwise, your first paragraph was just your opinion. As I've mentioned in an earlier column, employers don't hire opinions; they hire results.
 
The second paragraph is your sales pitch. Here's where you show the hiring manager you're a good fit for the position. This is done by choosing 3 - 6 experiences/skills/traits that connect your accomplishments with the job posting's job requirements. Remember, numbers and metrics are essential to making your "sales pitch" persuasive.
 
Here's an example:
 
For the past 8 years, I've managed Bravo Pizza's Western Canada sales territory. I increased sales by 260% during that time, averaging $48,000 in sales every day, translating into approximately 12,000 pizzas/daily. This achievement required my making daily cold calls to sign on over 345 new grocery stores to carry Bravo Pizza's line of frozen pizzas. I also implemented retargeting sales campaigns using Facebook Pixel and other data tracking technologies. As well, I created 10+ cold email templates that were adopted as a company standard. The bottom line is this: I'm able to hit the ground running and becoming a part of increasing Pumpkin Desserts' revenue.
While this paragraph will do the job personally, I prefer bullet points. Using bullet points would redesign the above example to read as follows:
 
In reference to your requirements outlined in the Marketing Analyst job ad description, I can offer Pumpkin Desserts:
-Over 8 years of sales territory management for Bravo Pizza, a nationwide frozen food company.
-Increased sales from $6.8 million annually to $17.8, a 260% increase. ($48,000 in daily sales, which is approx. 12,000 pizzas)
-Implemented retargeting sales campaigns using Facebook Pixel and other data tracking technologies.
-Created 10+ cold email templates that are now used company wide.
 
The bottom line is this: I'm able to hit the ground running and become a part of increasing Pumpkin Desserts' revenue.
Which example is more readable (skimmable)? Bullets direct the reader to important information, information that can persuade them to read your resume, and that you might be worth their time to interview.
Don't restate everything that's on your resume. Cherry-pick experiences that make you a good fit for the position - make connections between what the employer is looking for and what you have to offer.

Last week, I suggested you create a list of 5 - 6 quantified reasons (the more, the better) why an employer should hire you. Such a list will make it easy to fill in the bullet points to customize your cover letter. Hence, your achievements will be relevant to the position.
What makes me especially fond of using bullet points is its flexibility to add additional experiences/skills/traits without creating an overly enormous awkward paragraph. Appropriate additions will further increase your odds of your resume being read and receiving a call for an interview.
For example, could add one of the following:
- McMaster University (DeGroote School of Business) - Bachelor of Commerce (2008).
- Sit on the Canada Food Council Advisory board since 2016.
- Fluently bilingual. (English, French)
- Local Toastmasters (The North Toastmasters, Toronto, ON) club officer since 2013.
- University of Waterloo - Sales and Marketing Fundamentals Certificate (2015).
 
To keep your cover letter concise, don't exceed 6 bullet points.
 
Next week's column will discuss writing the third paragraph of your cover letter, a call to action. A call to action is an intricate part of the selling process.

Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send him your questions at artoffindingwork@gmail.com.
Remember, the reader will not be rea, qualified, why an employer should hire you.
Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on
searching for a job. You can send him your questions at artoffindingwork@gmail.com

CYBER ATTACKS CYBER SECURITY - CYBER JOKE

 

CYBER ATTACKS
CYBER SECURITY - CYBER JOKE
By Joe Ingino
Editor/Publisher

“I live a dream in a nightmare world”   

    I remember when the internet was introduced to the world.  Most people did not have a computer, forget a cell phone.  I remember coming across this technology and thought.   It has potential.   At that time here at the Central we had interest in going AM/FM but the cost would have been overwhelming and the wait time for an open frequency would have been years.  We then looked at Satellite transmission.  The costs at that time were out of this world.  Satellite transmission prior Sirius Radio was unheard.
   I remember seriously looking at the internet as an alternative.  Unfortunately at that time the signal was weak and forget bandwidth.
I remember having to wait for the modem to warm up and find a signal over the phone line.   We worked with Microsoft on many of their beta trial for industry R/D in order to learn the technology.   Microsoft at that time was a beep on the corporate line.   It seemed as a race to develop technology had been born.
  Everyone realized the potential but the work to cash heaven was far from near.   I remember the first so called browsers.   Primitive and m any took you off working on a blue screen with yellow letters.
  Browsers like Netscape allowed computer users the first glimpses at what was to come.
During those days, the rule of thumb was that the internet was FREE WARE.  What this meant was that everyone self governed as most of the information that you put on that had to be valid and come from some reputable source.   Mostly Universities and governments utilized the net.
The net was a unique place to be and reserved originally for intellectuals and computer interests only.
The introduction of chats was the spark to what the internet is today.  Chat allowed people to exchange in real time live information as before the only means of communication was via email.
  At the same time, chats created the first cloud of doubt that humanity could be trusted.  As many on chats found ways to harass and at time commit crimes that had no jurisdiction for conviction.   
From the sex talk to the many attempting to offer something they would never delivered.     The human aspect, the human decency of the net was compromised.  People would attempt to hack systems as at that time as it is today is very easily done.
Government from day one have been trying to find ways to govern and regulate the net.   An impossible feat.   The net can only be temporarily interrupted and not shut down.   The net is such a sophisticated information system that it will grow out of human touch. With the never ending capabilities of artificial intelligence in the system.   The internet technically and hypothetically can take a life form of it’s own... governed and prosecuted by no one.
Here is the danger.   You hear government complaining about cyber attacks.   The reality of it is you can encrypt all you want.   The bottom line with time anything and or anyone can be hacked.   The more sophisticated the system the easily it becomes to hack utilizing the correct technologies.  Today with the factor of algorithms... No system is safe.   
The utilization of artificial intelligence can only compound the threat of a run away network that can have serious impact on our existence.  At the moment our biggest threat through the net is human origin on human.  What will we do when the threat comes from a learned ideology on governance by a machine that has the ability to perform unlimited algorithms per second. Protecting itself from itself and any threat.   This is the real global threat when it comes to tech.

Our 2021 Civic Holiday

 

Our 2021 Civic Holiday
    by Maj (ret'd) CORNELIU E. CHISU, CD, PMSC,
FEC, CET, P. Eng.
Former Member of Parliament
Pickering-Scarborough East
   As we are approaching our Civic Holiday on August the 2nd let us think for a moment of relief from the pandemic blues. Let us celebrate with our family and friends in this beautiful but short Canadian summer. Let us be optimistic about our future.
The Civic Holiday is not a statutory holiday although it's a day off for many employees across the country. The Civic Holiday is commonly referred to as the August long weekend. It is probably the busiest day on highways as tens of thousands of families go camping and to cottages on that weekend.
So let us see a little bit of history of the Civic Holiday in Ontario. The origins of a holiday on the first Monday in August appear to date back to 1869 when Toronto City Council organized the first "day of recreation."
In Ontario, the first Monday of August is technically a municipal holiday, as it is not designated as an official statutory holiday by provincial legislation even thought various private member's bills have been introduced in the Ontario Legislature attempting to make it official, but none has passed to date.
As such, the holiday takes on different names and celebrates different subjects according to municipality. Many Ontario municipalities have chosen to honour a significant local person or organization in order to localize the celebration; when not given a local name (such as in Mississauga), the day is often generically referred to as "Civic Holiday" or "August Civic Holiday".
In 2008, the Ontario Legislature passed a law identifying the first of August as "Emancipation Day", as the British Parliament abolished slavery in the British Empire as of August 1, 1834. It still does not make it an official holiday, however.
The Civic Holiday is now known by one of a number of local appellations, including, among others:
-"Founders' Day" in Brantford (named in 1982): each year, the Brantford Heritage Committee submits a report to City Council with the name or organization that is to be recognized on that day.
-"Joseph Brant Day" in Burlington (): celebrating Joseph Brant, the Mohawk Chief who became known for his treaty negotiations and loyalty to the British.
-"James Cockburn Day" in Cobourg (1999): celebrating James Cockburn, one of the "fathers of Confederation".
-"John Galt Day" in Guelph (2006): celebrating John Galt, the Scottish novelist and businessman who founded the city.
-"George Hamilton Day" in Hamilton: celebrating George Hamilton, the eponymous founder of the city.
-"McLaughlin Day" in Oshawa (1983): celebrating Robert Samuel McLaughlin, who brought General Motors to Oshawa.
-"Colonel By Day" in Ottawa (1996): celebrating Colonel John By, who led the construction of the Rideau Canal and founded Bytown, which became the city of Ottawa.
-"Peter Robinson Day" in Peterborough: celebrating Peter Robinson
-"Alexander Mackenzie Day" in Sarnia (1998): celebrating Alexander Mackenzie, the 2nd Prime Minister of Canada.
-"Simcoe Day" in Toronto: celebrating John Graves Simcoe, the first Lieutenant-Governor of Upper Canada and the leading proponent of the Act Against Slavery.
-"Benjamin Vaughan Day" in Vaughan: celebrating the eponymous Benjamin Vaughan
Here in Durham Region in Oshawa let's have a look at who  Robert Samuel McLaughlin was.
Colonel Robert Samuel McLaughlin, CC ED CD (September 8, 1871 - January 6, 1972) was a Canadian businessman and philanthropist. He started the McLaughlin Motor Car Company in 1907, one of the first major automobile manufacturers in Canada, which evolved into General Motors of Canada.
McLaughlin was born in Enniskillen, near Bowmanville Ontario, to Robert McLaughlin and Mary Smith. As a young man, he worked briefly in a local hardware store, then in 1887 became an apprentice in his father's company, McLaughlin Carriage Works, which had opened in 1867. At one time it was the largest manufacturer of horse-drawn buggies and sleighs in the British Empire.
In 1892, McLaughlin and his brother George become junior partners in their father's company.  In 1898, he married Adelaide Mowbray.
He started producing the McLaughlin-Buick Model F with engines bought from William C. Durant of Buick, incorporating the McLaughlin Motor Car Company on November 20, 1907. In its first full year of operation, 1908, it produced 154 cars. By 1910 he was a director of General Motors. He sold his Chevrolet company stock in 1918, becoming president of General Motors of Canada, which continued to sell cars under the McLaughlin-Buick brand until 1942.
Though he retired in 1945, he remained chairman of the board until his death and remained on the board of General Motors until the early 1960s. He was replaced by Royal Bank of Canada president Earle McLaughlin, his first cousin once removed.
His older brother, chemist John J. McLaughlin (1865-1914), founded the Canada Dry company. After his brother's death in 1914, McLaughlin became president of this company until it was sold around 1923. The longest continuously-serving colonel in the history of the Canadian Forces, McLaughlin was appointed as honorary lieutenant-colonel of the 34th Ontario Regiment (1921 - 1931), when he was appointed as honorary colonel of the same unit, later designated as The Ontario Regiment (RCAC), a reserve armored regiment based in Oshawa. Affectionately known as "Colonel Sam", McLaughlin served as honorary colonel until 1967.
In 1967, McLaughlin was appointed a Companion of the Order of Canada.
A great Canadian, McLaughlin made a lot of charitable contributions.
In 1951, he established the McLaughlin Foundation which, donated nearly $200 million between 1953 and 2003 to the University of Toronto and other educational causes, including the McLaughlin Planetarium at the Royal Ontario Museum.
At Queen's University in Kingston, Ontario, the university's Mechanical Engineering Department is housed in McLaughlin Hall, his donation in 1948. McLaughlin Hall in Queen's University's John Deutsch University Centre is also named for him. Queen's honored his wife, Adelaide McLaughlin, in 1957, by naming the women's residence Adelaide Hall.
In 1947 McLaughlin and his wife donated land for "Camp Samac", a Boy Scout camp on the outskirts of Oshawa.
McLaughlin donated $1 million to the 1968 library building at the University of Guelph, which bears his name.
He provided partial funding to build McLaughlin College at York University in Toronto, opened in 1968. In recognition for his contributions to St. Andrew's College in Aurora, Ontario, McLaughlin Hall is named after him, which he unveiled in 1971 at the age of 99.
He endowed the Regimental Foundation of the Ontario Regiment (RCAC) and quietly paid the salaries of some of the regiment's soldiers during times of severely curtailed government funding. McLaughlin House at the Lester B. Pearson United World College of the Pacific also bears his name.
He gave generously to the art community, donating paintings from his personal collection. Among other gifts, he gave Lawren Harris`s Pic Island, Arthur Lismer`s Bright Land, and Emily Carr`s Old Tree at Dusk to the McMichael Canadian Art Collection in Kleinburg.
So get ready to celebrate but remember that here in Durham region in Oshawa, we have history to tell. Have a safe celebration.

It Starts with Your Cover Letter's First Paragraph

 It Starts with Your Cover Letter's First Paragraph
By Nick Kossovan
  You may recall in an earlier column I stated whether requested or not, not including a cover letter is lazy. Most hiring managers don't hire lazy, thus the importance of including a cover letter.

A cover letter is a one-page letter (no more than 250 words) whose job is to get the reader to read your resume, as well as persuade why you should be interviewed. At this stage of your job search, focus on getting interviews, not on getting a job offer. Job hunting is a step-by-step process.

Warren Buffett gives the following advice in Gillian Zoe Segal's book "Getting There: A Book of Mentors" - "Focus on your communication skills." His reason, "What's essential is being able to get others to follow your ideas." Persuasive writing displays strong writing skills; a skill employers value. Above all hard skills, I value communication skills the highest. I gravitate to candidates who show such skills.

Remember, the reader will not be reading; they'll be skimming. It's paramount you start with how you can add value to the employer.
TIP: Paste your cover letter into Hemingway App (www.hemingwayapp.com). This free app will assist you in making your writing concise and clear. As well, it'll highlight lengthy, complex sentences and common errors.

After you greet the hiring manager (by name), you'll begin your cover letter's first paragraph. This is where the rubber first meets the road - you'll be introducing yourself. Either you'll grab the reader's attention, and they'll keep reading and open your attached resume, or they'll click on the trash icon.
I've read more than my share of boring cookie cutter cover letters. Most didn't inspire me to keep reading after the first sentence.
Your opening paragraph doesn't need to be extravagant. Keep it simple and straightforward. State why you're writing, the position you're applying for and how you found out about the job opening.

Almost all job seekers start their cover letter with, "I'm applying for X job I saw posted on Y place." This is a waste of a cover letter's most valuable real estate. Lead with a strong opening sentence!

EXAMPLE 1 (simple, to the point):
"I'm an IT professional with more than 15 years of experience looking for an opportunity to apply my skills in new ways. I'd love to bring my expertise and high energy to your growing development team at Sirius Cybernetics Corp."

EXAMPLE 2 (show enthusiasm):
"I'm excited to see Clampett Oil is hiring an event manager who's skilled at increasing brand awareness and driving growth with high-traffic events. I've attended several of your company's speaking events. Their high calibre impressed me. With five years of experience coordinating events in the corporate world, I'm confident I'd be a great fit for the role."

EXAMPLE 3 (show your results):
"Last quarter, I increased Gringotts Instagram followers from 6,377 to 11,633. I also executed two successful ad campaigns that generated over $28,000 in revenue. I'd love to bring my social media expertise to Oscorp as your next social media manager and expand your social reach and deliver above-average ROI."

EXAMPLE 4 (mutual connection):
"When Alex Johnson, a former colleague, told me you were hiring for a Director of PMO, I knew I had to apply. Alex and I have worked together for many years, most recently on a complex data analysis project at Oceanic Airlines. He believes I'd be a good match for this position on your team."

TIP: It's worth the effort to find or create a connection within the company you're applying to and bring it to the hiring manager's attention. Mentioning a connection will set you apart from the other applicants. This is the reason why those who understand the value of networking land the plumb jobs.

An eye-catching first paragraph will be descriptive and robust. Action words such as "generate," "deliver," and "execute" will make your opening stronger.
Next week I'll discuss your cover letter's second paragraph, which is your sales pitch. I like to start with, "Let me draw your attention to two reasons why I'd be a great addition to (your team, your department, ABC Inc.)." For now, list 5 - 6 reasons, qualified, why an employer should hire you.
Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send him your questions at artoffindingwork@gmail.com

CAN WE AFFORD TO GIVE AWAY 17.7 MILLION?

 

CAN WE AFFORD TO GIVE AWAY
17.7 MILLION?
By Joe Ingino
Editor/Publisher

“I live a dream in a nightmare world”   

    I don’t know about you.   But I keep seeing and hearing of all the people undergoing economic hardships across the region.  Stores keep closing, people keep loosing jobs, mortgages and hope.  
  It seems as the gloom and doom cloud can’t be shaken.   On top of that we could be yet be facing another wave of the Delta variance.
How much more can the people of Canada take.   I must admit that the Federal government has been quick to respond by extending numerous plans to assure everyone in need gets some sort of assistance.
Sadly many people I talk to do not know that they are entitled to apply or for that matter even know how to.
Others get entangled in red tape only to become discouraged and given up.
This week a news item came across my desk.  It read:  Canada donating 17.7M AstraZeneca COVID-19 vaccines amid global disparities.
Canada continues to rapidly ramp up vaccinations against COVID-19 but there remain stark inequities in vaccine access globally, the WHO has warned.
  Now don’t get me wrong.  Nothing wrong with being generous and giving.... but should we not be thinking about our people first?
We have a record number of homeless people walking our streets.  We have a record number of people loosing their homes, jobs.   Should we not invest that money in our people?
I know the cry.  The government is doing all they can to assure people do not go without.
I can respect that.  My question is then why the need to give away 17.7 million that could go as a top up to those in need?
This covid thing is not over.  The number are being managed but the threat is still very real.   
I must acknowledge that in th covid model it appears that we found a magic bullet with possible two outcomes.  On the one.  It appears to have an impact on the spread of the virus.  On the other we are yet to uncover the true and real side ramifications of all jumping in front of the silver bullet.
 Will it hit its mark or will it end up killing us.   Did we just prolonged life only to come to realize that the cure is worst than the infection.
The theorist amongst us are already ramping up all kinds of things from the coincidence of the G5 network implemented across north America at the same time as everyone is being forced through fear of illness to vaccinate with nano-tech activator as inhibitors.   The reality of it is.  That we need to assure we Canadians lives quality of life is preserved and that before we give away any money in the name of charity or humanity to other nations, that we Canadians are taken care.

Canada's long hot summer

 Canada's long hot summer

    by Maj (ret'd) CORNELIU E. CHISU, CD, PMSC,
FEC, CET, P. Eng.
Former Member of Parliament
Pickering-Scarborough East
   As election rumors are becoming more and more persistent from the appointment of a new governor general to a flurry of spending announcements, an early Canadian federal election is now quite a foregone conclusion.

The polls are looking good for the governing liberals and NDP Leader Jagmeet Singh can ask the prime minister to hold off for another two years, but no one is ready to listen.  Across the country, parties and candidates are gearing up for the fight that's palpable in the summer heat. Apparently out of the Covid-19 pandemic scare, it seems that temptations are running high for a federal election.

The only question is when the election will be called. As parliament is not sitting non confidence votes are not on the horizon and only the Prime Minister can call the election.

Still there are many factors at play besides looking good in the polls.  There is the vaccine rollout, and regional issues including the Alberta referendum on equalization, scheduled for Oct. 7 and an imminent election in Nova Scotia.

The rules in Nova Scotia for an election campaign are, first, the vote will be held on a Tuesday and, second, the campaign must be at least 30 days long. So, if the Premier of Nova Scotia, Iain Rankin, drops the writ any time up until and including this week or the next, that implies an election day of August 17 in Nova Scotia at the earliest. His decision is almost certain to have an impact on any decision Prime Minister Justin Trudeau might make about the timing of the country's 44th general election. Trudeau and Rankin, both leaders of Liberal parties, are very close to each other and in close contact.

Let's assume then that Trudeau will call the general election at his first available opportunity after Aug. 17.
The rules for the federal campaign are, first, the vote will be held on a Monday and, second, the campaign must be a minimum of 36 days long.
So that implies that the earliest date for a federal election would be Sept. 27, with the federal writ drop sometime between Aug. 18 and Aug. 22.
Regardless of what he ultimately decides to do, the Prime Minister isn't going to announce his intentions until he's en route to Rideau Hall.

Another issue working in favor of an early federal election is the fact that Alberta Premier Jason Kenney and Ontario Premier Doug Ford, both deeply unpopular at present, may dampen federal Conservative Leader Erin O'Toole's support. Having Kenney preaching the evils of equalization while O'Toole is trying to drum up votes in Quebec is a real Liberal dream, as is reminding Ontario voters of their government's chaotic and ill-received pandemic response.

To add to the cause is the implosion of the Green Party, which is still busy playing knife-the-leader. Even if the party gets it together, much damage has been done, with voters potentially turned off and turning away. The question is who will benefit most if their 6.5 per cent of the 2019 vote slips away: the NDP or the Liberals?

So as the politicians speculate and the Prime Minister weighs all these considerations, seeking to score a coveted majority, Canadians are busily getting back to their almost-normal lives. In politics, as in post-pandemic life, it seems, everything old is new again.

While the liberals are basking in all these good news for them, the official opposition, the conservatives, are not doing so well.
The official line in Conservative circles is: Don't panic. Campaigns matter, a week is a long time in politics, remember what happened to David Peterson, etc…
However, it is becoming clearer by the day that the Conservatives are lacking leadership. Certainly Erin O'Toole's approval numbers must be dismaying to Conservative supporters. Just 14 per cent of respondents in the latest Nanos poll picked him as their preferred prime minister, versus 37 per cent for Justin Trudeau - and 18 per cent for Jagmeet Singh. With a rudderless party and a weather vane leader what can you expect?

In terms of policy on many of the most important issues of the day, Conservatives have either had nothing to say or have really actively just antagonized voters they might otherwise have reached. You cannot lead by issuing only motherhood statements. You need to have new and innovative ideas and take a strong position on what you believe to be traditional conservative policies - free markets, lower taxes, balanced budgets - and promoting and defending it with vigour. More broadly, under Erin O'Toole's guidance the Conservative party seems to have lost its nerve becoming an amorphous entity in danger of losing badly in the next election; reminiscent of the Liberal loss in the 2011 election under the leadership of Michael Ignatieff.

Moreover, while the Liberals, have always been able to recruit individuals with a record of accomplishment in other fields, the Conservatives unfortunately tend to get stuck with the lifers, people who have never done anything but partisan politics and are motivated by nothing other than hatred of the Liberals and detached from the real life and concerns of citizens. That attitude has given a bigger opportunity to the new nascent People's Party of Canada to stand up to the real conservative values.

So the imminently upcoming federal election will be an interesting one and do not forget to vote for the best people to represent you.

Have a wonderful and covidless summer

Turning Point

 Direct Answers
from Wayne & Tamara

Turning Point
Q I am a 36-year-old woman. I purchased a home with my husband five years ago. Shortly after, things went downhill, just like my first marriage. He didn't pay attention to me, I was lonely, and I felt so unloved and unwanted.

     My husband’s son from a previous relationship was living with us at the time ,and he had friends who would frequent our house. One in particular I became close to. Eventually we started spending a lot of time together.

     I thought I was crazy because I felt more than I should have, seeing as he was only 16 at the time and I was 32. The age of consent here is 16.

     We began to flirt, then the big thing happened. We started to be intimate. I fell for him and he fell for me, and we have been together since. Until recently that is. He started saying cruel things about our age difference.

     He doesn’t want to let go, and I definitely don’t want to either. I hurt so bad inside because I really do love him. I have been separated from my husband on and off through the last four years. I don’t believe I can save my marriage due to the strong feelings I have for this young man.

     I need advice because all the people I know wouldn’t know what advice to give. I am confused and feel so all alone.
Debbie
A Debbie, forty years ago V. C. Andrews published Flowers in the Attic, her first novel. Critics were not kind. One called the book “deranged swill.”

     Andrews specialized in tales of forbidden love, forbidden acts, and family secrets. Some of her characters were without conscience, without morals, and without character. Some of her stories leave you with a feeling of yuck. But the books were page-turners.
     Your story has the potential to be a page-turner, too. It also has the potential to leave you with a feeling of yuck.
     The plot of your life is simple. A lonely young woman seeks love. She marries twice, but neither marriage gives her what she wants. She wants to be the center of a man’s world. Perhaps she was so hungry for love she thought each day would be like the day she got engaged.
     But new car smell doesn’t last forever, especially with the wrong man.
     Still craving to be loved, she starts looking at the boys who come into her home. Deep down, she knows that is just convenience.

     But she goes forward with one of them. He goes forward too, not because he loves her but because he loves having sex with her. He is too immature to think beyond that.
     Now, like a vintage V. C. Andrews novel, your plot is stretching toward the forbidden.
     Debbie, perhaps the level of attention you need cannot be sustained by a man. But the bigger question is what are you doing to make yourself feel important, valuable, and useful?
     The plot of your life has the potential to make you a villain. And while it is true that every good story needs a villain, there will be little comfort for you in becoming one.

     Then again, maybe you are the victim in the story, because you were never schooled in the right routines of life. But being a victim will not give you comfort either.

     We want you to be the heroine of your own story. However, every good story must have a turning point, where the heroine takes a stand and alters the course of her life. The turning point in your story entails divorce, separating from a young lover, and getting professional help.
     There is a memorable story told about Mohandas Gandhi. Gandhi was on a train at a station. As the train began to pull out, a reporter came to the window and asked Gandhi for a message he could give to his readers.

     As the train moved slowly away, Gandhi wrote something on a piece of paper and handed it to the reporter. On the paper, Gandhi had written, “My life is my message.”
     What message do you want to send with your life?
Wayne & Tamara                                             write:  Directanswers@WayneAndTamara.com

Finding Truth in Science is a Moving Target

 Finding Truth in Science is a Moving Target

 W. Gifford-Jones, M.D. and Diana Gifford-Jones
Having a good debate about matters of your health is not a bad thing. As has been said, “It is better to debate a question without settling it than to settle a question without debating it.” But recently, having a difference of opinion has become too closely associated with the polarized politics that is endemic in many countries. People have lost their sensibilities amid noisy pundits arguing nonsense about facts and fake news.
So if you do not know who to turn to for the “truth”, you are not alone. And maybe you are chasing in the wrong direction.
In the old days, there were fewer authorities holding credible and accessible medical knowledge. Research was bound in books, and it was the “good doctor” who held a monopoly on the practice of medicine. Well trained, experienced and distinguished, it was customary that the doctor could explain disease symptoms and treatments with confidence, clarity, and compassion. Patients could trust the doctor for medical expertise and outstanding judgment in the face of difficult decisions.

Today, even the wisest polymaths on the planet cannot compete with the computing powers that effortlessly generate big data, crunch statistics, run algorithms, and deploy artificial intelligence that can predict problems before they occur. The volume of published research is growing exponentially. To boot, an upheaval in communications has multiplied the sources of good and bad information for patient and doctor alike.

Some old lessons stick. In 1902, Henri Poincare, the French mathematician published Science and Hypothesis in which he argued the absolute truth of science is non-existent. He wrote, “Experiment is the sole source of truth. It alone can teach us something new; it alone can give us certainty.” To appreciate his point, one needs to understand the purpose of research.
The Lancet, one of the world’s leading medical journals, stated nearly a decade ago, in a 2012 editorial on medical research, “Truth in its purest form is rarely apparent. Results are presented not as facts, but as probabilities and uncertainties. The job of medical researchers is to ensure that these probabilities and uncertainty margins are robust—a task that is contingent on the pursuit, not of truth, but of methodological rigour.”

Still, people want answers to their questions. But before jumping to conclusions based on the latest YouTube video or Facebook post, or even the statements of esteemed public health authorities, have a look at the objectives of the research they cite, the questions that have been posed, the quality of methodology, and the communication of findings.
Be cautious about interpreting findings from medical research as rigid facts. The perspective of a statistician will differ from an ethicist when looking at the same experiment. Ask the director of a clinical trials unit if the objective is finding truth. The response will be an emphatic no. Clinical trials are about evaluating an intervention to weigh effectiveness in a controlled experiment.

Reviewing the detailed parameters of research is not a practical pursuit for most. Selection and synthesis is the job of the journalist – and now the public too. People need to be far more discerning in their assessment of information. This means, don’t expect absolutely certainty in the answers to medical problems. Rather, accept that finding truth in science is a moving target. Bertrand Russell, a British Nobel laureate and a champion for freedom of opinion, wrote, “When a man tells you that he knows the exact truth about anything, you are safe in inferring that he is an inexact man.”

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Are You Missing Life's Moments Because of Social Media?

 Are You Missing Life's Moments Because of
Social Media?
By Nick Kossovan

Recently my wife and I watched the movie Before Sunrise [1995], starring Ethan Hawke as Jesse and Julie Delpy as Celine. While travelling on a Eurail train from Budapest, Jesse, an American, sees Celine, who's French. It's Jesse's last day in Europe before returning to the US. Jesse strikes up a conversation with Celine, and they disembark in Vienna to spend the night wandering Austria's capital city.
Summary: Before Sunrise is a back-and-forth conversation between a romantic [Celine] and a cynic [Jesse].
During the closing credits, I turned to my wife and said, "That wouldn't have happened today. Jessie and Celine would have been staring at their respective smartphone throughout the train ride, which in 2021 would have free Wi-Fi, not noticing the passing scenery, their fellow passengers or each other, let alone start a conservation."
How much of real life are we trading to participate in the digital world?
I have this problem; actually, it's more of an addiction I need to keep in check constantly. I suffer from FOMO [Fear of Missing Out].
You've probably heard of FOMO. Odds are you suffer from it to a degree. FOMO is that uneasy feeling you get when you feel other people might be having a good time without you, or worst, living a better life than you. FOMO is why social media participation is as high as it is. FOMO is why you perpetually refresh your social media feeds, so you don't feel left out-so that you can compare your life. FOMO is what makes social media the dopamine machine it is.
FOMO has become an issue, especially for those under 40. More and more people choose to scroll mindlessly through their social media feeds regardless of whether they're commuting on public transit, having dinner in a restaurant, or at a sports event. Saying "yes" to the digital world and "no" to real life is now common.
Your soulmate could be sitting a few seats over on the bus (or Eurail train), or at the diner counter, or in the doctor's waiting room. However, you're checking your social media to see if Bob's vacationing in Aruba with Scarlett or if Farid got the new job and may now be making more money than you. Likely, your potential soulmate is probably doing the same.
Look around. Everyone is looking down at the screen in their hand, not up at each other.
We all know Facebook, Instagram, Twitter, Snapchat, et al. [even LinkedIn] doesn't provide a very well-rounded picture of people's lives. Most of what people post is cherry-picked to elicit self-affirming responses, such as likes, thumbs-up and hand-clapping emojis, retweets, shares, and those coveted comments of "Congratulations!", "Way to go!", "You're awesome!", "Looking good!"  
The Internet, especially its social media aspect, equates to "Look at me!"
Sometimes I wonder, if bragging and showing off were banned on social media sites, how much would posts decrease?
"Stop paying so much attention to how others around you are doing" was easy advice to follow pre-Internet (the late 90s). Back in the day, it would be only through the grapevine you were a part of that you found out if Bob was in Aruba with Scarlett and that be without pictures. Evidence of how others are doing, strangers included, is pervasive because undeniably, most of us care about status. In 2021 how people are doing is in the palm of our hands, so we tend to give more time to the device we're holding at the cost of neglecting the real-life happenings within our immediate surroundings.
Social media has made us a restless, anxious bunch underappreciating the present moment. With lockdown restrictions lifting and more social activities taking place, people will be hunkering down on their smartphones more than before to see what others are doing. They'll see the BBQ they weren't invited to or people they consider to be friends having a few laughs on the local pub's patio or camping or at the beach without them. Loneliness, questioning self-worth, depression will be the result.
Trading engaging with those around you to feed your FOMO angst is what we've come down to. In my opinion, Guildwood is the GTA's most walkable neighbourhood. You can choose to take walks around Guildwood, getting exercise, meeting people or stay addicted to the FOMO distress social media is causing you.
Instead of catching up with an old friend or colleague in person over lunch, coffee, or a walk in Guild Park & Gardens, people prefer to text or message each other on social media platforms eliminating face-to-face interactions. Instead of trying to reconnect with old friends verbally, people would rather sit at home with their technology devices and learn what their friends are up to through social media platforms, thus the start of a slippery slope towards anti-social behaviour.
Social media's irony is it has made us much less social. How Jesse and Celine meet [you'll have to see the movie] and the resulting in-depth conversation they have as they gradually open up to each other, thus beginning a postmodern romance wouldn't have happened today. They'd be too preoccupied with their smartphones feeding their FOMO addiction to notice each other.
Social media will always nudge you to give it attention, but that doesn't mean you have to oblige. Take it from me; there's more to be had in enjoying life's moments outside of social media.
Nick Kossovan is the Customer Service Professionals Network's Director of Social Media (Executive Board Member). You can reach Nick at nick.kossovan@gmail.com and him on Instagram and Twitter @NKossovan.

The Foibles of Money

 Direct Answers
from Wayne & Tamara

The Foibles of Money
Q I am a career banker with a nice little sideline as an investor. My style is not high risk with bitcoins, penny stocks, and the like. I try to buy the best companies when they temporarily stumble.
 I try to advise others. When my aunt would call and ask, “What do you have for me, son?” I was able to help her make some money.  I have not had results that were as good with my best friend. I was helping him run some money, and at the one-year mark, he had a 95% return; $8,000 turned into $15,600. His portfolio was doing better than mine on a percentage basis, because he was far more aggressive and less risk averse than me. Even so, we could have done better if he had listened to me.  The thing is I advised him to sell one position, or at least one part of it, in which he had a big gain. He and his wife love the industry and she would not let him.

 This stock is down. One stock he bought without us talking, and another he bought against my advice. Now, the $15,600 is down to $13,800. At one time, he was holding cash from a stock sold for a gain. I said sit tight until we find a bargain, but that cash was burning a hole in his pocket. Why?  I advised my younger cousin to buy a pot stock that I have a huge gain in. He researched the industry, and told me he bought another one just like mine. But he lost his ass on the one that was “like mine”. Why? It reminds me of an old episode of The Mary Tyler Moore Show (showing my age here). Lou Grant was losing on football bets with his bookie. Then, he began winning using Ted Baxter’s system but it wasn’t any fun anymore.

Lou then bet his entire  bankroll on the Super Bowl, even though Ted’s system did not allow for any bet on the Super Bowl. Lou lost but was happy. It was fun again.
What part of human nature is this? Is it just a guy thing, because my aunt did not have it?
Cameron

A Cameron, let’s talk about your aunt first. Her attitude is, “Money is good, it makes my life more secure, and listening to Cameron is way easier than laying bricks for a living.” She doesn’t care if she is betting on the guy with the hot hand or betting on a guy smarter than the rest. She just wants the money. We would call her a realist.

Then there are your cousin and your best friend. We have a general comment about them. When you realize people usually act from their most base nature, it becomes easier to understand their behavior. Your cousin wants a sense of mastery. He wants to control something. Investing successfully will give him that feeling, the feeling of a do-it-yourself project done well.
He’s also troubled by FOMO, the fear of missing out.  “Cameron had fantastic success betting on a Canadian marijuana stock. How hard can it be? The sector is booming. I don’t need due diligence. I simply need to throw my hat in the ring so I don’t miss out.  “But I want my own pick, so when I get my big win, it isn’t due to Cameron.”

     In addition, if he felt you were bragging, he feels envy (he wants to possess what you possess), threatened (my mastery is in doubt), and competition (I’ll show that smarty pants Cameron). Then there’s your best friend; money burns a hole in his pocket. That sounds like the itch of the gambler. It’s the excitement! Your friend and his wife “have a good feeling” about an industry, the way some people have a good feeling about “sectors” in a casino. They prefer poker to blackjack or craps to slots. Much of their preference is simply good, old-fashioned greed. They want to take advantage of your advice, but they still want more. However, your best friend and his wife haven’t made any money yet. Their chips are still on the table. It won’t be money until they cash out.   
  And honestly, if you examine your own motives, you feel possessive about their winnings, as if they are losing your winnings. What would you like? You’d like your little ducklings to follow you and thank you for their success.
     People are funny about money. Some are more likely to tell you about their sexual life than about how much money they make. When it involves money…money often doesn’t have a bonding effect on relationships, it has a breaking the bond effect.

     What’s in it for others in giving you credit? For most people, the answer is nothing. Your guidance becomes their savvy decision to invest their money.

     That goes back to our first premise. When you realize people usually act from their most base nature, it becomes easier to understand human behavior.
Wayne & Tamara                                             write:  Directanswers@WayneAndTamara.com

Don't Underestimate What Your Cover Letter Can Do

  Don't Underestimate What Your Cover Letter Can Do
By Nick Kossovan
Hopefully, you've been reading this column religiously. If you've been implementing my suggestions, you'll now have a stellar resume and LinkedIn profile. Congratulations, you're almost ready to conduct a serious job search. Yes, I said "almost."
With fingers-crossed, hoping the answer will be "No," every job seeker asks: Is a cover letter necessary?
Do hiring managers read cover letters in 2021? Not all of them, but many, such as I, still do.
Whether the hiring manager reads your cover letter shouldn't be your focus. Your focus should be, why take a chance? In previous columns, I've mentioned there's no universal hiring methodology; thus, there's no hard rule a cover letter is essential; however, why wouldn't you want to give yourself every competitive advantage possible?
A cover letter will never be held against you by a hiring manager who doesn't read them, but for those who do, not having a cover letter can mean your resume will not be read. As much as possible, throughout your job search, you want to stack the odds in your favour of getting a "yes" to move forward in the hiring process.

A cover letter is non-negotiable if:
- the job posting instructs applicants to include a cover letter with their resume (Many job seekers will still apply without a cover letter.),
- if you're applying directly to a particular person whose name you know, or
- if someone has referred you for the position.
Cover letters have one job-to get the reader to read your resume. Suppose your resume's recipient doesn't know you (a likely case). Why should they read your resume over the hundreds of other resumes they receive, many accompanied with a cover letter?
I read cover letters to assess your writing skills, a skill I value highly, and how well you can sell yourself-it's a critical component of my decision-making process. Call me old school, but I view not having a professionally written cover letter accompanying your resume as being lazy. I don't hire lazy, and I don't know any hiring manager who does.
The power of a cover letter is such that it's worth noting there've been several times where I've granted an interview based on the candidate's cover letter, even though their resume was far from impressive. Yes, a cover letter can make up for flaws in your resume.
Most importantly, use your cover letter to tell me something that isn't on your resume that'll help me decide you're worth my time to interview-convince me!
How do you make your cover letter convince the reader to call you in for the interview? First, grab them at "Hello." Next, draw them into your professional story, making sure you're coming across as a solid "Yes" to each of these questions:
- Can this person do the job?
- Will this person be liked?
- Will this person fit in? (Are they "one of us"?)
Your cover letter is your first opportunity to explain your value proposition (What you're able to bring to the employer.) and therefore stand out from the many other candidates just as qualified as you. It's also your chance to explain the reason(s) for any gaps in your employment and what you've been doing during the gap(s).

There are 5 parts to a cover letter:
1.Header (your contact information)
2.Greeting the hiring manager
3.First paragraph (introduction) - Grab the reader's attention with 2 - 3 of your top achievements.
4.    Second paragraph (sales pitch) - Persuade why you're the right candidate for the job.
5.    Third paragraph (closing, call to action)
TIP: When writing your cover letter, get into a headspace of writing to provide the reader with a sense of who you're going to be should they meet you (presuming you're invited in for an interview). Don't be afraid to convey your personality; it's your most straightforward high yielding approach to standing out from your competition.
Next week I'll be covering the first two parts (header, greeting the hiring manager) of crafting a cover letter that'll get the reader to read your resume. In subsequent columns, I'll discuss how to write the first, second and third paragraphs. Yes, there'll be plenty of examples.
Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send him your questions at artoffindingwork@gmail.com.

Victimizing Canadian Retirees and Citizens living and working abroad

 

Victimizing Canadian Retirees and Citizens living and
working abroad
    by Maj (ret'd) CORNELIU E. CHISU, CD, PMSC,
FEC, CET, P. Eng.
Former Member of Parliament
Pickering-Scarborough East
   After mismanaging the Covid-19 pandemic so disastrously the Federal Government is still using the pandemic as an excuse to subject Canadians to medieval disease management strategies by locking down our borders for most international travel since February of this year.
Locking down when the rest of the developed world is getting the pandemic under control and is opening up, demonstrates just how ineffectively our leaders have managed. Closing the barn door when the horses have already left the barn is the saying that seems most appropriate.
The Federal Government, supported and advised by government scientist(?) - more like political lapdogs than independent and incorruptible thinkers - labelled as racist, any suggestion to close the border at the beginning of the crisis, when the pandemic was brewing in China.
After the virus arrived on our shores and was spreading rapidly in Canadian communities, excuse after excuse was made, spinning public fear and uncertainty round and round. Then came the brilliant suggestion that closing the border for non essential travel and discouraging Canadians from travelling abroad would keep out the infection that had already been allowed to penetrate and fester.
Defining non essential travel very loosely and allowing numerous exceptions resulted in roughly 40 per cent of arrivals from abroad entering Canada without screening or the requirement to enter quarantine. Is it any wonder that more variants appeared and the number of infections increased drastically?  Someone finally woke up in a woke culture sort of way and decided that now was the time to clamp down on border rules. They then started forcing returning Canadians to stay in Government designated hotels, paying excessive amounts of money for a purported three day stay in prison-like conditions, even if their COVID tests come back negative after one day and they go home to complete their unnecessary quarantine.
The people hardest hit by these draconian rules were Canadian retirees. The snow birds who, after a lifetime of working to build Canada, were finally taking the time to enjoy the sun during the harsh Canadian winter months, mostly in the United States, in Florida.
As the United States accelerated Covid-19 vaccinations, fully vaccinating a high percentage of their people as well as many Canadians, Canada fell drastically behind.  Canada's pace of vaccinations was erratic and slow, both due to lack of supply and dysfunctionality in administration by the provinces.  Furthermore, the Canadian Government has behaved irrationally in refusing to recognize that fully vaccinated returning Canadians pose no danger to the local population.  In other parts of the world, fully vaccinated individuals don't even have to wear masks. Oblivious to all, they continue to apply their draconian rules when the World around Canada is opening at an accelerated pace.
Never mind that while they ruminate in their ivory towers their delusional views are destroying the economy of this country.  The tourist industry has particularly suffered, now being held in a strangle hold for the second summer in a row.  At this rate it will take years to recover from the early grave the industry has been relegated to.
Some among the thousands of affected retirees are expressing frustration over having to undergo the federally mandated hotel quarantine - even after getting fully vaccinated with one of the Health Canada approved COVID-19 vaccines.  Is this a ploy by the Federal government to attempt to rescue the struggling hotel industry? The quarantine measures, which went into effect in late February, include additional PCR tests for those flying back once they arrive.  Remember, they already tested negative to be allowed to board the plane. And then there is the $2,000 per person surcharge, paid out of pocket, for the pleasure of being herded to an undisclosed location where you are confined to your room with limited access to food and water, and no ability to communicate with the outside world until released. The reason for the restrictions - at least according to Health Canada and several self-appointed immunology experts - is that while vaccines are effective at preventing severe illness in those who have contracted the disease, it still isn't clear whether being vaccinated prevents a person from spreading the virus.
Dithering over their initial failures to act in a timely fashion, these same ineffectual policy makers now stick to their mediaeval solutions, generating furor at the federal government's mandate among Canadians returning from popular warm destinations.
"All of us snowbirds returning to Canada will be fully vaccinated, thanks to the U.S. giving us the vaccine. And yet you still want us to hotel quarantine when we could more safely quarantine at home," wrote one snowbird.
In previous interviews with Global News, Canadian snowbirds also expressed frustration over the strict measures, saying that they shouldn't be forced into hotel quarantine with other incoming non vaccinated travelers.  
Since people were able to get the vaccine abroad, they should at least be able to quarantine at home instead of having to pay for three super expensive days at a hotel.
Ignoring the vaccination status of returning Canadians also results in incorrect statistics when reporting the number of vaccinated Canadians.  Doesn't that bother anyone who might be in a position to change the rules?  Perhaps not.  After all, as Churchill once said, 'there are lies, there are damned lies, and then there are statistics'.
The Canadian Snowbirds Association (CSA) voiced discontent over the forced hotel quarantine measures as well. "To force Canadian citizens to pay over $2,000 for three nights of accommodation in a government-approved hotel is unreasonable and will be a financial hardship for many," wrote CSA President Karen Huestis in Feb. 1 letter to Transportation Minister Omar Alghabra. While the CSA is supportive of point of entry testing for COVID-19 at all Canadian airports and land crossings, they are firmly opposed to the mandatory hotel quarantine measure imposed by the federal government.
This action from the Federal Government is a clear affront to the seniors of Canada who are responsible people. They have demonstrated that by their lifetime achievements, and they should be entitled to enjoy their well deserved retirement.
Some of them went to the United States and were vaccinated in the prescribed time, unlike fellow Canadians who stayed home and are forced to wait for months to receive their second dose of a vaccine, not even sure that they will receive the same brand, or even that the vaccine they receive has not expired. These foreign vaccinated citizens are not a burden on the Canadian health system and they feel they are being treated like criminals by both the federal and provincial governments. They deserve better.
Let's not allow the limited outlook and ability of our current leaders to cast such a giant blight over their enjoyment of a well deserved retirement.

Sharing a ride to health and safety

 

    Sharing a ride to health and safety

 W. Gifford-Jones, M.D. and Diana Gifford-Jones
    Sharing a ride to health and safety
  We all hope for a breakthrough in the cure for cancer. Thankfully, scientists are making progress in the fight against this and many other devastating diseases. But on occasion, an innovation well outside of the healthcare sector can make a big difference in matters of life and death. And is there one such innovation where older people are missing out?
New research shows that the introduction of ridesharing services has dramatically reduced trauma stemming from car accidents. This isn’t the first such study, but it adds to a mounting collection of studies with finding that allow for better planning and decisionmaking.
Ridesharing companies, like Uber and Lyft and another 88 or so competitors globally, have been in operation for about a decade, and the business model that depends on web applications and mobile app technology has proliferated to nearly every large city around the world.
Since the first studies were conducted to measure the impact of ride share services on human health, the results have been mixed. The great hope, of course, has been for a reduction in the incidence of drunk driving. Initial studies were inconclusive.

But with the passage of time and the growth of available data, studies from New York City to San Francisco have delved into more detailed analysis, looking not only at traffic fatalities, but also taking into account rates of tourism, access to public transportation, and timing of ride shares and alcohol related accidents.
Consumer behaviour offers another lens. Uber, the largest global company, reports that nearly 80 percent of riders claim to have avoided drinking and driving at least once thanks to the service.

What does the latest research show? A newly released study, conducted by researchers at the University of Texas and published in JAMA Surgery, used hospital trauma data, rideshare volume and impaired driving convictions to compare the 7-year period prior to Uber introduction with a comparable set of years post Uber introduction. It involved data on more than 24 million Uber rides. They found a 23.8 percent decrease in motor vehicle crash traumas. What’s most interesting is that this decrease was measured during peak trauma periods (Friday and Saturday nights).
It makes sense, as this is when the younger demographic of ride share users are heading out to socialize. It doesn’t take a rocket scientist to determine the best calculations for city managers rapidly granting permits to transform outdoor spaces into dining patios and sidewalk bars. Promoting ride share programs will help all those with pent up enthusiasm for social drinking get home safe and sound.
But who is not benefiting from these perks of ride share programs? Research shows that older adults are uninformed about how ridesharing works. The process of hailing a ride with their smartphones presents a technological gulf that is not being addressed. In addition, research has found that they are particularly concerned about their safety with regard to unknown ride share drivers.

As a result, seniors tend to be driving their own cars or not going out – neither of which may be in their best interest.
Will the arrival of fully autonomous vehicles make the difference? Perhaps not for skittish seniors. But driverless cars will solve one of the concerns about ride share programs – distracted rideshare drivers looking at their phones for information.
As we move ever more boldly into the post-pandemic new era, wouldn’t it be nice if we could harness more innovations like ridesharing to make the world a healthier place?
Where is the next big breakthrough?
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Your Education and Certificates Need to Align the Job Requirements

 

Your Education and Certificates Need to Align the Job Requirements
By Nick Kossovan
  After your professional experience, your education/certifications (verified skills) will be the next section on your resume the reader will use to judge whether you go into the "to be interviewed" pile.
Many job seekers apply to job postings knowing they don't have the education/certification requirements. They believe their "experience" will compensate. With so many highly qualified job seekers now on the job market this is rarely the case. If your education/certifications align with the job requirements, the education section of your resume will play a critical part in setting you apart from all the "spray and pray" job seekers.
Suppose a job posting for a Director of Finance lists as a qualification "Canadian Accounting Designation (CPA)." You have a university degree and 15 years of experience managing a mid-size company's finances, but no CPA-don't bother applying. Job postings generate an influx of applicants. Undoubtedly there'll be many applicants who possess a CPA applying. There's also the employer's ATS to consider, which likely has been programmed to scan for "CPA."  
Education background information you should provide:
- Degree/certification obtained
- School's name
- Location of school
- Period of attendance
- Relevant coursework
- Honors, academic recognition, extracurricular activities, or organizations participation worth mentioning
When it comes to presenting your educational background keep your ego in check. You may have impressive education background; however, it may not be impressive for the job you're vying for. Prioritize relevancy over perceived prestige.
Here's my suggestion how to present your education/certificates (there's no hard formatting rule):
BS Biomedical Science
University of Calgary, Calgary, AB - 09/1992 - 06/1996
Courses:
- Principles of Human Genetics
- Organismal Biology
- Principles and Mechanisms of Pharmacology
- Advanced Bioinformatics
PMP® Certification
Ryerson University Continuing Education, Toronto, ON - 10/2001 - 04/2003
Courses:
- Planning and Scheduling
- Leadership in Project Management
- Project Cost and Procurement Management
- Project Risk and Quality Management
As I've pointed out in previous columns- there's no universal hiring methodology. No two hiring managers assess candidates the same way. Depending on the job requirements respective employers search for different things when it comes to a candidate's education. Read the qualifications in the job posting carefully. Then present your education/credentials accordingly. Don't hesitate to add/remove courses to better tie in your education towards the job. It's for this reason I suggest you list courses, not just your degree/certification. Listing of courses is rarely done, doing so will give your resume a competitive advantage.    You'll have noticed my examples indicated start and end dates. Many "career experts" advise against this. The thinking being dates, even just the graduation year, will give employer's a sense of your age, which if your over 45 can hinder and prolong your job search. This advice is supposed to be a workaround to ageism. However, these same "career experts" unanimously agree employment dates (month/year) need to be indicated. To me, this is a mixed message.    
I believe in complete transparency from both sides of the hiring process. Full transparency ensures the likelihood of there being a solid fit for both parties. At some point, whether when the employer checks your digital footprint or interviews you, your interviewer will have a good indication of your age. Besides, not mentioning dates, which I call "obvious" information, is a red flag.
If your age is a deal-breaker with an employer, they aren't the employer for you. The job search advice I give most often: Seek employers who'll most likely accept you, where you'll feel you belong-look for your tribe. Some professions, such as finance or healthcare, require specific certifications or degrees. In such cases, show you have the necessary "must-have" (a deal-breaker if you don't) credentials by placing your education at the top of the page just below your contact information before your professional experience. One last note: Often overlooked is education in progress. If relevant, this should be included in your resume. In this case, list pertinent courses and the month/year you intend to graduate. Using suggestions in this and previous columns you are now able to create a resume that "WOWs." Next week, I'm going to begin discussing cover letters. Yes, many hiring managers, like myself, do read cover letters, which have one purpose-to give the reader a reason to read your resume. Nick Kossovan, a well-seasoned veteran of the corporate landscape, offers advice on searching for a job. You can send him your questions at artoffindingwork@gmail.com.